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吳毓麒

吳毓麒

職稱: 副教授兼所長
電話: 研究室(07)5919716 ;所長室(07)5919340
E-mail: sycwu@nuk.edu.tw

 

 

學歷
美國韋伯斯特大學管理學博士
美國聖路易大學財務管理碩士
國立交通大學管理科學系學士
經歷
現職:國立高雄大學經營管理研究所副教授
國立高雄大學經營管理研究所助理教授 
國立高雄大學學務處畢業生輔導組組長
研究領域
人力資源;組織行為;國際行銷;領導統御;消費者行為
學術榮譽
擔任 人力資源管理學報(TSSCI)期刊匿名審查委員
擔任 Turkish Online Journal of Educational Technology(SSCI)期刊匿名審查委員
行政院勞委會職訓局南區職訓中心「102年度青年職訓專班諮詢委員會」諮詢委員
著作
A、期刊論文
  • Wu, Y. C., Lee, H. M., & Liao, P. R. (2018). What do customers expect of travel agent–customer interactions? Measuring and improving customer experience in interactions with travel agents. Journal of Travel & Tourism Marketing, 35(8), 1000-1012. (SSCI)


  • Wu, Y. C., Lin, G. T. R., & Lin, J. R. (Accepted). The interaction between service employees and customers toward the increase of purchase intention: An evidence from service industry. Journal of Scientific & Industrial Research. (SCI)

  • Lee, H. M., Chen, T., Hsu, Y. H. & Wu, Y. C.*, (2018). Effect of Complementary Product Fit and Brand Awareness on Brand Attitude After M&As: Word of Mouth as a Moderator. Global Journal of Business Research, 12(1), 51-67. (EconLit) *為通訊作者

  • Lee, H. M., Hsu, Y. H., Chen, T. & Wu, Y. C.* (2018). Factors that affect the perception of luxury brands after M&A. International journal of research in commerce & management, 9(1), 1-11. (EconLit) *為通訊作者

  • Wu, Y. C (2017). Mechanisms linking ethical leadership to ethical sales behavior.Psychological Reports, 120(3), 537-560. (SSCI)

  • Tsai, C. S., & Wu, Y. C. (2015). The Relationship between Participants' Lifestyles and Participation Motivations in a New Year's Eve Event-A Case Study in Kaohsiung New Year's Eve Event. Journal of Island Tourism Research, 8(3), 63-90.

  • Wu, Y. C., Tsai, C. S.*, Hsiung, H. W., & Chen, K. Y. (2015). Linkage between frontline employee service competence scale and customer perceptions of service quality.Journal of Services Marketing, 29(3), 224-234. (SSCI, 科技部行銷推薦期刊)

  • Yang, Y. F., Wu, Y. C., Hsu, C. S., & Tsai, C. S. (2013). Customer relationship management in the banking industry: The mediating role of information technology.ICIC Express Letters, Part B: Applications , 4(2), 469-474. (EI)

  • Wu, Y. C., & Tsai, P. J. (2012). Multidimensional relationships between paternalistic leadership and perceptions of organizational ethical climates. Psychological Reports, 111(2), 509-527. (SSCI)

  • Wu, Y. C. (2012). Motivational orientations and task autonomy fit: Effects on organizational attraction. Perceptual and Motor Skills, 114(1), 239-249. (SSCI)

  • Wu, Y. C., Tsai, C. S., & Lo, C. Y. (2011). Consumer personality-product image congruence: Evidence from Taiwan . Global Journal of Business Research, 5(5), 121-128. (Econlit)

  • Wu, Y. C. (2011). Job Stress and Job Performance among Employees in the Taiwanese Financial Industry: The Role of Emotional Intelligence. Social Behavior and Personality, 39(1), 21-32. (SSCI)

  • Wu, Y. C., & Shih, K. Y. (2010). The Effects of Gender Role on Perceived Job Stress.The Journal of Human Resource and Adult Learning, 6(2), 74-79.

  • Wu, Y. C., Tsai, C. S., Hsu, I. H., & Chen, Y. H. (2010). The Relationship between Leisure Activity Involvement and Place Attachment in Taiwan Indigenous Cultural Park: Experience as a Moderator. The Journal of Global Business Management, 6(2), 148-153.

  • Wu, Y. C. (2010). An Exploration of Substitutes for Leadership: Problems and Prospects. Social Behavior and Personality, 38(5), 583-596. (SSCI)

  • Wu, Y. C., & Tsai, C. S. (2008). Ethical Perceptions of Moral Issues of Transformational Leadership: A Comparative Evaluation of American and Taiwanese Organizational Members’ Perceptions. The Journal of Global Business Management, 4(2), 145-150.

  • Fang, S. R., Lin, G. T. R., Tang, J. Y. H., & Wu, Y. C. (2008). How does Relationship Involvement Matter to Buyer-Seller Partnership? Theoretical and Empirical Viewpoints. Advances in Management, 1(7), 33-49.

B、研討會論文
  • Wu, Y. C., & Kao, W. C. (2018). How to Build Relationship Quality? The Role of Front-Line Employees. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

 

  • Wu, Y. C., & Chen, J. Y. (2018). The Effects of Frontline Service Personnel on Consumer Participation in Service Innovation Based on the Perspective of Customer and Employee Exchange Relationship Theory. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

 

  • Wu, Y. C., & Chen, J. Y. (2018). The Effects of Frontline Employee’s Innovative Behavior on Relationship Quality: The Role of Customer Experience. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

 

  • Wu, Y. C., & WEI, C. H. (2018). Linking Service Climate and Customer Orientation: The Role of Work Engagement. International Conference on Advanced Research in Business and Social Sciences, Bangkok, Thailand.

 

  • Wu, Y. C., & Cheng, C. C. (2017). Mechanisms Linking Frontline Employee Service Competencies to Customer Purchase Intention: A Moderated Mediation Approach.International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Ou Yang, S. S. (2017). The outlets of Corporate Social Responsibility Communication in Service Sectors: The Role of Service Employees. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Cheng, C. C. (2017). Mechanisms Linking Frontline Employee Service Competencies to Word-of-Mouth. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Huang, W. Y. (2017). The Effects of Service Innovation on Customer Value: The Role of Service Employees. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Syu, G. (2016). Moral mechanisms linking authentic leadership to ethical sales behavior. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Peng, S. T. (2016). The effects of front line employee’s customer orientation on customer identification: The role of customer experience. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Chen, N. Y. (2016). Mechanisms linking consumer perceived ethicality to purchase intention. International Conference on Business, Economics, and Social Science & Humanities, Tokyo, Japan.

  • Wu, Y. C., & Wang, I. C. (2015). The effects of work engagement on customer delight: the role of emotional labor. International Conference on Business and Social Science, Osaka, Japan.

  • Wu, Y. C., & Liao, P. R. (2015). Linkage between frontline employees’ service competences and customer word-of-mouth: The moderating role of customer service experiences. International Symposium on Education, Psychology, Society and Tourism, Osaka, Japan.

  • Wu, Y. C., & Wang, C. (2015). The Effects of fit between service types and advertising appeals on service preference: The role of need for cognition. International Symposium on Education, Psychology, Society and Tourism, Osaka, Japan.

  • Wu, Y. C., & Sie, H. D. (2015). Not only employees affect customers, but customers also affect employees. Exploring the relationship among customer emotion, employee emotion, and emotional labor. International Conference on Business and Social Science, Osaka, Japan.

  • Wu, Y. C., & Wang, Y. H. (2014). The role of service competencies: Promoting the relationship between frontline employee and customer. The Fourth Conference on Psychology and Behavioral Sciences, Osaka, Japan.

  • Wu, Y. C., & Liu, Y. C. (2014). Purchase intention for luxury brands: A comparison of various self-concept. 2014 International Symposium on Management and Social Science, Phuket, Thailand.

  • Wu, Y. C., & Kuo, Y. H. (2014). The effects of ethical salesperson behavior on relationship quality: The role of ethical leadership. International Conference on Education, Economic, Psychology and Society, Phuket, Thailand.

  • Wu, Y. C., & Wang, Z. Y. (2014). The relationship between service climate and customer loyalty: The role of frontline employees’ service competencies. 2014 International Symposium on Management and Social Science, Phuket, Thailand.

  • Wu, Y. C., & Huang, P. Y. (2014). The effects of ethical leadership on ethical sales behavior: The role of interpersonal justice. 2014 International Symposium on Management and Social Science, Phuket, Thailand.

  • Wu, Y. C., & Yang, Y. L. (2013). The effect of emotional appeal and product type on attitude toward advertisement. International Symposium on Business, Banking, Marketing and Economy Conference, Bangkok, Thailand.

  • Wu, Y. C., & Chih, T. Y. (2013). Examining the relationship between ethical leadership and employee deviance behavior: The mediating role of ethical climate. International Symposium on Business, Banking, Marketing and Economy Conference, Bangkok, Thailand.

  • Wu, Y. C., & Wang C. (2013). The mediating role of ethical climate on the relationship between ethical leadership and organizational commitment. International Journal of Arts & Sciences conference, Las Vegas, USA.

  • Wu, Y. C., & Liu, C. F. (2013). The effect of FLEs’ service competency on purchase intention: The mediating role of perceived risk. International Journal of Arts & Sciences conference, Las Vegas, USA.

  • Wu, Y. C. & Hsiung, H. W. (2012). Competency scale for frontline employees in service industry. Academic and Business Research Institute Conference San Antonio 2012, San Antonio, USA.

  • Wu, Y. C. & Shih, P. F. (2012). The interaction effects of framing price increasing messages and product categories on purchase intentions. Academic and Business Research Institute Conference San Antonio 2012, San Antonio, USA.

  • Wu, Y. C. & Tsai, M. Y. (2012). The moderating role of employee moral development on the relationship between ethical leadership and ethical climate. Academic and Business Research Institute Conference San Antonio 2012, San Antonio, USA.

  • Wu, Y. C. & Yang, T. T. (2012). The mediating role of organizational justice on the relationship between ethical leadership and organizational commitment. Academic and Business Research Institute Conference San Antonio 2012, San Antonio, USA.

  • Wu, Y. C. & Ku, M. C. (2012). The moderating role of perceived social responsibility on the relationship between servant leadership and volunteerism. Academic and Business Research Institute Conference San Antonio 2012, San Antonio, USA.

  • Wu, Y. C. & Chen, K. Y. (2011). The relationship between competencies and career development in service industry. 2011 New Orleans International Business & Economics Conference, New Orleans, USA.

  • Wu, Y. C. & Liu, Y. T. (2011). Effects of employee’s personalities-organizational characteristics fit on employee’s work engagement based on person-organization fit theory. 2011 New Orleans International Business & Economics Conference, New Orleans, USA.

  • Wu, Y. C., & Feng, L. C. (2011). Effect of employee’s proactive personalities and task autonomy characteristics fit on job satisfaction based on person-organization fit theory. 2011 New Orleans International Business & Economics Conference, New Orleans, USA.

  • Wu, Y. C., & Guo, L. J. (2011). Effects of premium’s price on consumers’ internal reference price and purchase intentions. 2011 New Orleans International Business & Economics Conference, New Orleans, USA.

  • Wu, Y. C., & Su, H. (2011). The effects of hindrance stress and challenge stress on work-family conflicts and burnout. 2011 New Orleans International Business & Economics Conference, New Orleans, USA.

  • Wu, Y. C., & Tsai, C. L. (2010). Effect of Work Motivation and Organizational Characteristics Fit on Applicant Attraction Based on Person–Organization Fit Theory.Second Annual General Business Conference, Huntsville, USA.

  • Wu, Y. C., & Tsai, P. J. (2010). Influence of Paternalistic Leadership on Organizational Ethical Climate. Second Annual General Business Conference, Huntsville, USA.

  • Wu, Y. C., & Wang, C. H. (2010). Factors Predicting the Effectiveness of Endorsement Public Service Announcement. Second Annual General Business Conference, Huntsville, USA.

  • Wu, Y. C., & Lo, C. Y. (2010). Examining the Effects of Consumer Personality and Product Image fit on Consumer’s Product Preference. Second Annual General Business Conference, Huntsville, USA.

  • Wu, Y. C., & Hsu, I. H. (2009). The Relationship between Leisure Activity Involvement and Place Attachment in Indigenous Cultural Area—Experience as a Moderator.Global Business Summit Conference 2009, Shah Alam Selangor, Malaysia.

  • Wu, Y. C., & Chen, Y. H. (2009). Emotional Intelligence as a Moderator of the Relationship between Stress and Job Performance. Global Business Summit Conference, Shah Alam Selangor, Malaysia.

  • Wu, Y. C., & Lu, S. J. (2009). Linking Job Satisfaction to Job performance: The Mediator of Work Engagement. International Applied Business Research Conference, San Antonio, USA.

  • Wu, Y. C., & Shih, K. Y. (2009). The Impact of Personal Characteristics on Job Stress Perceived. International Applied Business Research Conference, San Antonio, USA.

  • Wu, Y. C. (2006). Substitutes for Leadership among the Organizational Types and Organizational Parts. Midwest Chinese American Science & Technology Association Annual Conference, St. Louis, USA.



  • (國內學術會議)
  • 吳毓麒、蔡幸璞,(2016),「服務領導與員工服務職能的連結機制」,2016第八屆臺灣商管與資訊研討會,國立台北大學主辦。

  • 吳毓麒、陳怡嬛、徐逸涵,(2008),「轉換型領導中倫理察覺之道德議題-比較美國與台灣組織成員間的認知差異」,2008 Conference on the Theories and Practices of International Human Resource Management,開南大學主辦。

  • 林亭汝、陳坤成、孫嘉祈、吳毓麒,(2008),「Technology Management and Strategy Composition: Innovation of IC Foundry」,2008全球服務科學管理理論與實務學術研討會論文集,國立彰化師範大學主辦。

  • 吳毓麒、盧淑娟、施畊宇,(2008),「組織結構與科技委外策略之關係」,2008第二屆海峽兩岸科技與人文教育暨產學合作研討會,勤益科技大學主辦。

  • 吳毓麒、徐逸涵,(2008),「原住民文化園區遊客涉入程度與地方依戀之關係-以遊客體驗感受為干擾變數」,2008年中華觀光管理學會暨台灣休閒與遊憩學會聯合學術研討會,真理大學主辦。

  • 楊一峰、吳毓麒,(2007),「The Empirical Banking Research: the Influence of Employee- and e-Service Quality on Customer Trust and Satisfaction to its e-Customer Service Management Performance」,2007 International Conference on Business Management and Information Systems,樹德科技大學主辦。

C、研究計畫
  • 吳毓麒,(2016),連結一線人員服務職能與購買意圖:調節式中介效果,105年度科技部研究計畫 (計畫編號:MOST 105-2410-H-390-022)。

  • 吳毓麒,(2011) ,個人組織契合與求職吸引力:以可供選擇就業機會為干擾變數,本校。

  • 吳毓麒,(2010) ,阻礙型、挑戰型的工作壓力及工作績效關係中情緒智商所辦演的角色:以臺灣服務業從業人員為研究對象,本校。

其他
專書及專書論文
  • Wu, Y. C. (2006). Investigating Substitutes for Leadership using Stratified Sampling Based on Mintzberg’s Structure in Fives Framework. Unpublished Doctoral Disquisition, Webster University.